Teach Restaurant Staff How to Upsell without Turning Off Customers May 10, 2022

Too many restaurant staff are afraid of upselling. Servers and bartenders don't want to come across as pushy, or they think they're taking advantage of the guest. When they think of upselling this way, they just won't do it. And while nobody likes to be sold to, the best salespeople are working...

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Example for How to Increase Restaurant Sales $250K in 1 Year May 04, 2022

Restaurant marketing is the first thing most restaurant owners think of when they want to increase restaurant sales, and I’m the first to tell you I’m not a restaurant marketer. But I can show you an example of how to increase restaurant sales by $250,000 in one year without...

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How to Fix the #1 Reason Restaurant Customers Don’t Come Back Mar 08, 2022

Restaurant owners often think they're losing customers because of the competition. But what if I told you that while you might be losing a few to competition, it only accounts for about 9 percent of lost customers? Let’s talk about all the reasons you lose customers, the number one reason...

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How to Increase Restaurant Sales While Slashing Costs Internally Nov 24, 2020

In normal times, restaurant owners are always looking for ways to increase sales, but today, with all the COVID-19 business restrictions, the search for ideas is more frantic. While the instinct is there to be looking to increase restaurant sales, I want to point you toward the second strategy to...

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Use Menu Engineering to Increase Restaurant Profits Sep 11, 2019

Menu engineering is one way to increase restaurant sales. If you understand that your menu is a sales tool, you should maximize it to maximize your restaurant sales. Watch this video, or keep reading below, to learn more about menu engineering and what you need to do first to make it...

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